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Meet the founder turning websites into thinking entities

Uladzislau Yanchanka
Wyles Daniel
Contributor
Jan. 19, 2026, 3:06 p.m. ET

Uladzislau Yanchanka remembers a time when suggesting that websites could think would have gotten you laughed out of the room. 

Fast forward to today. The engineer has launched Agentplace, a platform that does something most people haven't quite wrapped their heads around yet, namely, turning regular websites into intelligent entities that can actually understand what you want.

"We're still pointing and clicking through the internet like it's 1995," Uladzislau says. "We're using a filing cabinet to shop, to bank, to live our lives. It's absurd when you think about it."

Here's what he means. Pull up any website right now, doesn't matter which one. You're greeted with the same basic architecture Tim Berners-Lee pioneered more than 70 years ago with navigation bars and search boxes. Sure, there's some personalization here and there, maybe a chatbot in the corner. But the fundamental experience still means you’re doing all the heavy lifting, hunting through pages.

Agentplace wants to blow that model up entirely.

The kid who couldn’t stop building 

That restlessness goes back decades. At seven years old in Belarus, Uladzislau asked his father for a gallon of fuel to build an internal combustion engine. His dad, "an amazing person and a great father," Uladzislau is quick to clarify, said no. So he pivoted to rockets fashioned from flammable spray cans and airplanes carved from foam. By ten, he was the only student in his school entering programming competitions while classmates learned Microsoft Word. 

At his first real job, he couldn't stand the repetitive tasks, so he sneaked in a 3G modem after the company blocked internet access and coded automation tools in Basic. Within weeks, the entire office was using them. Management hadn't asked for it. He built it anyway. Eventually, his skills landed him at Wargaming, where he earned an Innovator Award and managed products with millions of monthly active users. But his defining moment came with Machinet. As CEO, he built an AI-powered assistant for code generation, troubleshooting, editing, and documentation search, among others. Instead of following the typical Silicon Valley playbook of burning cash, he delivered a masterclass in capital efficiency: scaling the company to a successful acquisition by Zencoder on just a single pre-seed round.

The no-code agentic websites nobody saw coming

The platform Uladzislau built doesn't add AI features to websites. That misses the point entirely, he insists. Instead, agentic websites make the AI become the website. 

If a customer lands on your site looking for running shoes, AI understands that, but also picks up on context clues, past behavior, current weather in their location, and their upcoming marathon training schedule. It doesn't show them 50 options. It starts a dialogue, learns what matters, and adapts in real-time.

The best part is, building this kind of experience requires zero coding knowledge.

"We've built it so that anyone can deploy this," Uladzislau explains. Everything businesses typically struggle with, the technical barriers that McKinsey says block some e-commerce companies from AI adoption, are handled under the hood.

Early adopters of this technology report faster operations, 48% lower costs, and better customer engagement. 

Why this matters more than you think

Uladzislau draws a parallel that initially sounds dramatic but starts making sense the longer you sit with it. Remember June 2007 when Steve Jobs got on stage and declared Apple's new phone would use "a pointing device we're all born with, our fingers?" People did not believe it as physical keyboards were essential. Within three years, every competitor had abandoned buttons entirely.

The shift was about making the interface disappear into pure intent, with the phone becoming a canvas. 

"That's exactly where we are with websites right now," Uladzislau argues. "Except this time it's bigger."

Because the iPhone changed how people accessed information, but the agentic internet changes who accesses it, with AI agents acting on people’s behalf, shopping and transacting. McKinsey calls this "agentic commerce" and projects it'll hit $5 trillion by 2030.

Think about what that means. Your AI assistant will shop for you, bouncing between merchant AI agents, comparing not just price but compatibility with your life, your needs that you haven't even articulated yet.

The three-year window

Uladzislau  is convinced businesses have roughly three years to make this transition.

"Look at what happened with mobile," he says. 

The same forces are converging now, just faster. Seventy percent of e-commerce leaders already rank AI implementation as "very or extremely important," according to Harvard Business Review data. The market sees what's coming. 

Companies cite a lack of AI talent as a major blocker. That's where platforms like Agentplace come in, serving the same role the App Store did for mobile. 

What comes after websites

"Generation Alpha, kids being born right now, they won't know what a 'website' was," he says. "The same way they don't know what a physical keyboard feels like. 

Instead, they will be used to intelligent systems that know you, anticipate needs, and negotiate on your behalf with other intelligent systems. Agent-to-agent commerce where your AI negotiates with a merchant's AI over price, while you focus on whether you actually want the thing.

The accessibility implications alone are impressive. Voice-first, adaptive interfaces that eliminate the barriers disabled users face navigating traditional websites. The platform is multi-modal by default, so you can speak, type, show an image, whatever makes sense in the moment.

"Here's the paradox," Uladzislau muses. "Everyone talks about how the internet made everything impersonal. Lost the human touch of shopping in person. But algorithmic shopping, when it's done right, can actually be more personal than anything we've had before.”

That's the promise, anyway. Whether it delivers depends on how many businesses make the leap and how soon.

"December 2025, people are asking: 'Who needs a website that thinks?'" he says. "December 2027? I think we'll know the answer."

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