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NFL

Sony's new NFL collab features Buffalo Bills headphones

Portrait of Trisha Easto Trisha Easto
USA TODAY
Dec. 9, 2025, 2:05 p.m. ET
Sony is the official headphone of the NFL, now they're releasing team-specific headphones for the diehard fans out there.
  • Sony and the NFL have released a second limited-edition headphone collaboration featuring the Buffalo Bills.
  • These limited-quantity headphones are available exclusively on the Sony website for a discounted price of $329.99.
  • The headphones are Sony's flagship WH-1000XM5 model, customized with Buffalo Bills branding.
  • Key features include industry-leading noise cancellation, up to 30 hours of battery life, and a lightweight design.

Sony and the NFL have teamed up for their first-ever headphone collaboration! Following the successful launch featuring the Detroit Lions, they have now released their second exclusive set for the Buffalo Bills.

The excitement in Buffalo is building! The Bills are currently standing at an impressive 9-4, fiercely clawing their way into the thick of the NFL playoff picture. While they may not currently lead their division, their strong performance makes every game a must-watch. Better yet, now, you can celebrate this thrilling season and show your team pride by grabbing a pair of these limited-edition Sony x NFL Buffalo Bills headphones.

Designed with Sony's award-winning noise cancellation, immersive audio and up to 30 hours of battery life, these headphones blend premium performance with real fandom. The Buffalo Bills headphones are exclusively available at the Sony website, but you'll want to act fast; the Detroit Lions headphones sold out within the first week of their release.

Shop these Sony x NFL Buffalo Bills headphons

Shopping for a Bills fan? Grab these limited-edition Sony x NFL headphones

These Buffalo Bills headphones have limited quantities available and while they typically come with a $399.99 price tag, you can score them for just $329.99—that's a nice $70 savings! These headphones are the perfect way to bring your fan spirit to your daily commute or listen to pre-game coverage with top-tier audio quality!

WH-1000XM5 Premium Wireless Noise Canceling Headphones | Buffalo Bills
Give the gift of the official headphones of the NFL, now with team branding for the Buffalo Bills. Shop now at Sony

Beyond the team branding, these are still Sony's flagship WH-1000XM5 headphones, which are packed with premium features that fans have come to expect from the brand. They include industry-leading active noise cancellation powered by Sony's integrated V1 processor and HD Noise Cancelling QN1 chip. Fans will also get multipoint Bluetooth pairing, up to 30 hours of battery life and quick charging that delivers around three hours of listening in just three minutes of charging.

The Bills edition Sony headphones also come with an ultra comfortable, lightweight design, crystal clear hands-free calling and limited-edition packaging, making it the rare piece of merch that's both collectible and practical for everyday use.

Save $70 at Sony

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