Does Amazon have a Prime Day in the fall? What to know about Big Deal Days
- Amazon's fall Prime Day sale, known as Prime Big Deal Days, will take place in October.
- The 48-hour shopping event is exclusive to Amazon Prime members and will feature deals on holiday gift ideas.
- Shoppers can expect discounts on electronics, home goods, toys, and Amazon devices.
It's hard to believe that September is here and the holidays are just around the corner once again. As time flies by, many of us start thinking about holiday plans and, most importantly, the gifts we'll buy for our loved ones and how we'll budget for the extra costs.
Luckily, Amazon has an upcoming October Prime Day sale, where it will be offering a perfect opportunity to get a head start on holiday shopping for less. During this highly anticipated shopping event, we expect to find some of the year's best prices, and as we inch closer to the holidays, we're sure this year's October Prime Day will be one you won't want to miss!
Below, we've put together a helpful guide outlining the main details of the Prime Big Deal Days sale and how to prepare for this upcoming shopping extravaganza.
Shop popular Amazon dealsDoes Amazon have a Prime Day in the fall?
Amazon Prime Day in October, officially known as Prime Big Deal Days, is the retailer's major fall sales event and is designed to kick off the holiday shopping season.
This event is exclusively for Amazon Prime members and offers opportunities to find deep discounts on a wide range of popular gift ideas. You'll find great deals on sought-after items like electronics, toys and home goods, making it the perfect time to check off your gift list early.
When is October Prime Day 2025?
Amazon has officially announced the dates for Prime Big Deal Days in October 2025. The fall sale will take place on Tuesday, October 7 and Wednesday, October 8 this year.
How long is Amazon Prime Day in October 2025?
Amazon's Prime Big Deal Days 2025 sale is a 48-hour shopping event. While Amazon did recently extend its main July Prime Day to a four-day event, the fall iteration has been confirmed as a two-day sale.
What will be on sale for Prime Day in October 2025?
During Amazon's October Prime Day event, you can expect major discounts on a wide variety of products, with a special focus on holiday gift ideas. This is an excellent opportunity to find sales on Amazon devices like Echo and Fire TV, as well as popular electronics such as headphones, laptops and smartwatches. You'll also see deep savings on home and kitchen appliances, including robot vacuums and air fryers, along with deals on sought-after toys, beauty products and more.
Who can shop the October Prime Day 2025 deals?
The Amazon Prime Big Deal Days shopping event is an exclusive sale for Prime members. To take part in some of the event's deep discounts, shoppers must have an active Prime membership. While some minor deals and promotions may be available to non-members, the best savings are always reserved for Prime members.
But don't worry, there is still plenty of time to get signed up for your own Amazon Prime membership. In fact, you can start with a free 30-day trial, which gives you full access to all the deals and benefits, including fast free shipping.
Shop popular Amazon dealsHow much does an Amazon Prime membership cost?
New members can score a free 30-day Amazon Prime membership trial. Afterwards, Prime costs just $14.99 per month or $139 per year.

Can I get a discounted Amazon Prime membership?
Yes! Amazon has two discounted Prime membership options:
1. Amazon Prime for Young Adults (previously Prime for Students): This membership is focused on perks for young adults between the ages of 18 and 24.
Prime for Young Adults grants eligible young adults a six-month Amazon Prime membership at zero cost. After the trial period ends, you can continue your membership at a discounted rate of just $7.49 per month or $69 annually. This is a 50% discount compared to the full price of Amazon Prime.
Join Prime for Young Adults2. Prime Access: If you receive SNAP, EBT, Medicaid or other qualifying government aid, you can save with a discounted Prime Access membership.
Prime Access costs $3.50 per month for the first three months for qualifying EBT and Medicaid recipients, and $6.99 per month afterwards.
Join Prime AccessHow can you prepare for Prime Day 2025?
USA TODAY Shopping will be covering all the savings leading up to the October Prime Day 2025, during the sale and post-Prime Day deals, so to be sure to sign up for text alerts, check us out on Flipboard, follow us on TikTok, sign up for our newsletter and follow us on Instagram to stay updated! Other helpful shopping tips include:
- Start an Amazon wish list: Add items that you are interested in purchasing so you can easily track price drops.
- Set deal alerts: Use the Amazon app to get notified when your favorite items go on sale.
- Try invite-only deals: These limited offers are available to select Prime members—apply early!
- Use Alexa: Voice shopping can unlock exclusive deals.
Our editors independently choose our recommendations. Some content is produced with paid support from a third party, however our editorial decisions remain independent. If you buy through our links, the USA TODAY Network may earn a commission. Prices and availability may change.